Customer experience the Methodical way

We help our clients succeed by creating experiences that noticeably improve their customers’ quality of life.

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Consultancy services

Our consulting work covers a broad spectrum — from helping a $10bn brand build a CX capability from scratch, through to developing a new service design process for a global bank that puts the customer front and center in their decision-making.

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We have been working with Methodical for the past year to help build and define our new Customer Experience capability.

They are absolutely the first people I would recommend.

Tamar Cohen Vice President, Customer Experience, Zoetis
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User research and testing

Through our partners we have access to the most advanced research techniques available today — including micro-gesture analysis and eye tracking — and the global reach that is often required on large-scale customer experience projects.

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Customer segmentation

Our unique approach to segmentation nips all the common obstacles in the bud, providing a rock-solid foundation for customer-centric decision-making.

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Methodical did a great job supporting our segmentation project.

The approach was novel yet entirely rational. We couldn’t be happier with the result.

Alex Bromage Tetra Pak
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Journey mapping

Our innovative approach allows us to pinpoint exactly which interactions have the greatest impact on customer perceptions. The result? Improvements customers will actually notice, in less time, for much less cost.

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User experience design

UX design is in our blood. It’s where our careers began; it’s how our co-founders met; and it’s the bread and butter of our business.

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The Ten Principles Behind Great Customer Experience book

Described by readers and experts alike as the definitive book on customer experience, it’s the only book on the topic to win Management Book of the Year.

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Photo of the The Ten Principles Behind Great Customer Experiences book standing up showing front cover and spine